Among the 30 concerts that MTV Exit has organised in Asia to raise awareness about human trafficking, the Jason Mraz show held in Yangon last month was by far the most successful, the organisers said last week.
MTV Exit representative Bram Steenhuizen said they had received “good feedback” from previous concerts held in Thailand, Cambodia, Laos, Indonesia, Philippines, Vietnam, Nepal and Taiwan, but the one in Myanmar was the best of them all.
“This is the 31st concert MTV EXIT has done in Southeast Asia, and we found that the one in Myanmar led to the greatest improvement in people’s knowledge and awareness of human trafficking,” Mr Steenhuizen said at a press conference held at Royal Rose Restaurant in Yangon on January 8.
He said that before the concert, held at People’s Square on December 16, MTV Exit sent teams of young people to Yangon to gauge local awareness of human trafficking, and the survey was repeated following the concert to determine whether there were gaps in the information.
He also said that editing was underway on a two-hour special about the Mraz concert, which will see initial broadcast on Channel 7 on February 2, from 7pm to 9pm. Repeat broadcasts will be featured on Channel 7 and MRTV-4, and the international debut will occur on MTV on March 8.
“We decided not to broadcast the concert live because we wanted to create a video that would feature additional information on human trafficking that we needed to share,” said Mr Steenhuizen.
While Jason Mraz was in Myanmar, he and Phyu Phyu Kyaw Thein recorded a studio version of a song about human trafficking for broadcast on local radio. Lyrics for the song were written by Linn Linn.